Every few months I have a cull of who I’m following on social media. I know this is a little suspect of late as people think that it’s playing the follow/unfollow game. Or making it look like we’re boosting our follower count in comparison to who we follow (it’s much impressive to see someone follow 500 people with 5000 followers as opposed to following 4000 people with 5000 followers). But there’s a reason that I no longer feel guilty for unfollowing people.
Think about Instagram: we never see who we want to see. But how often do we miss who we’re not seeing? So why are we cluttering up our feeds, when we could have plenty more accounts we want to see. Sure, Instagram is never going to do what we want it to do, but we might as well switch up our feeds every now and again.
And then there’s twitter. People I followed when I started blogging two and a half years ago have changed their content, and I’ve changed my interests. Bloggers I loved for their beauty content in 2015 now talk almost exclusively about parenting; something I don’t have any interest in right now. And I blog about a much wider variety than I did a couple of years ago. I’m honestly never going to open a link that is about lingerie because that isn’t what I spend my money on. I don’t read Disney blog posts (mainly due to envy), but I open any posts that mention the theatre. It’s another way of producing a more tailored feed for myself.
And since I’ve started unfollowing the bloggers I’ve lost interest in, I’m able to be more engaging with who I still keep around. I’ve reduced my following count on twitter by about 150 people in the past month or so, but I reply to so many more tweets. I care about what people are talking about, and I can remember more about what I’ve read.
On occassion, I’ve also unfollowed people for triggering content. Whilst I don’t often talk about my mental health (mainly because it’s been fairly positive over the past year or so), I still struggle. I’ve been on antidepressants in the past but I’m 27 months clean from them and I want to keep it that way. And one way to achieve that is by removing myself from the trigger. But I love being online, so why shouldn’t I remove the culprit from my life?
So despite my social blade potentially looking a little dodgy, I assure you it’s entirely innocent. I want my experience on social media to be wholly positive, or as positive as being a millenial allows, and if that means offending a few people then so be it. In 2018, can we please stop calling people out for unfollowing? Sure, if they’re trying to grow their following inorganically it may be a little unfair but most people have completely valid reasons for hitting that unfollow or unsubscribe button. This year, I’m tailoring my blogging experience to how I want it and I’m not going to feel guilty for pressing that unfollow button.